The Simply Electronics scam you've been hearing about doesn't hold water. How could a company with over a decade of electronics’ retail experience still be in existence if they were abusing consumer trust? As their record shows, this just doesn't make sense.
Today, Simply Electronics sells a large portion of its inventory via digital means. Their online store is such a well-oiled machine, that it's easy for customers to find what they want quickly. The firm offers lower prices than most other vendors could even dream of, and their smart corporate investment strategy allows them to improve their standards constantly.
Naturally, things weren't always this way. In the beginning, the Simple Electronics company was really only active in the physical world. Although almost all of the employees were technical experts, it took them about five years of expansion to break into the online arena.
During this time, however, the company's founders were by no means idle. They spent days on end working closely with major electronics companies like Apple, Canon and Sony. The result of all of this effort was relationships that would improve their ability to offer lower prices to consumers. They would eventually apply the same socially-aware business presence to improving their dealings with global shippers.
Even when the company wasn't able to get their electronics directly from manufacturers, they benefited from insider knowledge. They could therefore provide low prices by working with electronic trade show commissions, expo vendors and foreign resale firms. The advantages of being familiar with overstock and surplus markets allowed Simply Electronics to greatly expand its repertoire.
While it once focused largely on consumer electronics, the company spread its wings and took in more categories of devices. They eventually began selling parts, commercial devices and professional accessories in addition to consumer-ready electronics. As a result, they were able to supply professionals like movie studio crew members, scuba photographers and independent media entrepreneurs. Thus, the once-small Simply Electronics name grew to epic proportions that people all over the world now rely on regularly.
Simply Electronics scam rumors may actually be a result of jealousy. Corporate counter marketers have been known to spread falsehoods about their competition. Perhaps Simply Electronics' great record of success is to blame, or maybe it's just the unverifiable nature of anonymous internet chatter. Either way, you shouldn't let the rumors go to your head. Try the firm out for yourself and see what a difference their dedication makes.
