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Satinder Raina

VP, Communication & Media

90245, United States

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About Satinder Raina


Satinder Raina - Professional Summary:     


Satinder Raina, a California entrepreneur and business executive, has founded several information technology companies. Currently, he leads a firm that develops products that fall under the wearable computing technology, an extremely high growth segment as smartphone and tablet markets trend towards maturity. In the past, Satinder Raina was the chief executive officer of Sophoi, a software engineering firm that he sold to Oracle in 2009. 

At Sophoi, Satinder Raina built an engineering and management team that developed Intellectual Property management software. The firm initially marketed its program to the media and entertainment industries, but designed the product so that it could also be used by biotechnology and pharmaceutical firms and other companies with significant IP holdings. Sophoi supplied its products to movie studios and television channels around the world. The software, known as Intellectual Property Licensing Suite (iPLS) allowed firms to manage their products across multiple platforms and distribution channels, including mobile, DVD, broadcast, and Internet streaming video. iPLS tracked sales, contracts, and royalties. 

Raina successfully recruited Oracle as a partner in Sophoi’s business. Initially a minority shareholder, Oracle decided to purchase the firm and integrate iPLS with its own suite of products. After selling Sophoi, Raina served at Oracle as the vice president of communications and media for Oracle’s global business unit in El Segundo, California. He left the firm in 2011 in order to begin his most recent business venture.



Satinder Raina - Professional Experience: 


VP, Communication & Media 


El Segundo, CA, US

Oct 1, 2009 - Jan 1, 2011




Los Angeles, CA, US

Sep 1, 2004 - Oct 1, 2009


Satinder Raina - Education:   


Exec Ed

 Wharton Business School


Bombay University

Satinder Raina Links

Satinder Raina's website
An Experienced Entrepreneur
Satinder Raina - PRNewsWire
STAR Selects Sophoi iPLS to Manage Intellectual Property Rights for Television Broadcasting
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