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Prasanna Bhaskar
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Prasanna Bhaskar

Regional director South East Asia and India
 
Salvatore Ferragamo HK Ltd

United States

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Prasanna Bhaskar - Professional Summary:   

 

An accomplished fashion professional, Prasanna Bhaskar has held a number of high-profile positions with some of the leading luxury brands in the world. She was responsible for a series of firsts in the India and Asia-Pacific markets, working for luxury fashion houses Ferragamo and Louis Vuitton. Prasanna Bhaskar began her career in the marketing and communications sector, following a graduation at the top of her class from the Times School of Marketing in New Delhi, India. That same year, Ms. Bhaskar immediately distinguished herself for initiative and innovation as part of the startup team of a new radio channel by the largest newspaper group Times of India. Prasanna built the brand through contest management and was acclaimed for the radio personality contest conceived for TIMES FM Radio.

In the first five years of her career, Prasanna Bhaskar served as an account executive and business development professional for Triple A agencies representing major consumer brands in India. Ms. Bhaskar quickly rose through the ranks to represent prestigious and well-known clients, including SmithKline Beecham, Heinz, Coca Cola, and Levis. She won an ABBY award for her work during this period, and helped to launch a number of successful campaigns designed specifically for the needs of the Indian consumer. Building upon this track record of notable achievement, Prasanna Bhaskar joined Louis Vuitton India in 2003 as the Retail Manager for the country. Ms. Bhaskar led the company's initial ventures in the nation, the first such entry into India by any of the major international luxury fashion brands. She assisted in opening stores in key cities, lobbied government officials, and conducted brand and business development activities countrywide. Among Ms. Bhaskar's many achievements at the firm, she tripled sales within two years and launched a flagship store in the Taj Mahal Palace Hotel in New Delhi. Following her success with Louis Vuitton in India, Prasanna Bhaskar was promoted to a high-profile position in Hong Kong. She worked as a Regional Project Leader for Louis Vuitton Asia Pacific, then for LVMH Selective Retailing, and thereafter as Regional Director South East Asia and India in Ferragamo operations in Hong Kong.

 

 

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Taught at HKUST HongKong, IFA Shanghai

 

 

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