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Jeroen Bos

Owner
 
Silva Management Services

Netherlands

Contact Jeroen Bos Directly

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About Jeroen Bos

Personal facts:
- 20 years of management experience in Retail
- 6 years of (interim/project) management in Internet/E-commerce
- Strategist with pragmatic approach
- Highly experienced in digital strategy for "traditional" companies
- Experienced in Retail, Travel, Telecoms, Consumer Electronics, Financials, Luxury Goods and ICT
- "Can do" and "hands on" mentality
- Experienced in complex international company structures


Deep knowledge of and experienced with:
- (Hybrid) Retail development (clicks&bricks)
- E-commerce
- Online marketing
- Affiliate marketing
- Email marketing
- Email harvesting
- Google Adwords (SEA)
- Customer relations management (CRM)
- Customer lifecycle management
- Website analytics
- Website usability
- Website optimization
- Search engine optimization (SEO)
- Narrowcasting
- Social media (WEB 2.0)
- Business communities
- Social marketing optimization (SMO)
- Event driven marketing
- Customer behavioural targeting
- Customer experience management
- Customer service management
- Customer service communities
- Contact center management
- Process optimization
- Internet Scorecard
- General management
- Marketing management
- Commercial management
- Purchasing management
- Category management
- New media
- Mobile marketing
- Consumer services
- Corporate (Social) Responsibility (CSR / MVO)

 

Specialties-

- General management

- Digital management

- Commercial management

- Change management

- Interim management

- Consultancy

- Supervisory board

- Ventures.

 

 

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