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Jeffrey Fallon
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Jeffrey Fallon


Ponte Vedra Beach, Florida, 32082, United States

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About Jeffrey Fallon

About Me: 


Jeffrey Michael Fallon began working in the wine and spirits industry in the early 1980s. At that time, he served as the Mid-Atlantic Regional Manager in the Wholesale and Retail Divisions of William Grant & Sons, Inc. In six years with the company, Jeffrey Michael Fallon saw a consistent increase in sales each year.


In 1985, Jeffrey Michael Fallon earned the title of Sales Manager of the Year. His duties included introducing new products, putting on national tasting seminars, and promoting nationwide events. These early successes cemented Jeffrey Michael Fallon’s reputation as a talented, dynamic executive with strong entrepreneurial and management skills.


Today, Jeffrey Michael Fallon draws high praise as a strategic consultant, specializing in business planning and sales development. He also structures commercial transactions and assists companies with marketing efforts. Jeffrey Michael Fallon attended Rutgers, The State University of New Jersey, where he graduated with a B.S. in Marketing. Throughout his career, Jeffrey Michael Fallon has taken part in various professional development workshops, including Heublein, Inc. Sales and Executive Training, Dale Carnegie Training Sales Management Training, and Communispond Executive Communication Coaching.


A member of the New York and New Jersey retailer associations, Jeffrey Michael Fallon attends seminars on the spirit, liqueur, and wine industry around the country. Back at home, Jeffrey Michael Fallon coached baseball, soccer, and basketball, and held a seat on New Jersey Municipal Planning Board. Jeffrey Michael Fallon likes to stay physically active by jogging, golfing, surfing, and playing racquetball and football. Jeffrey Michael Fallon also enjoys reading in his spare time, and his tastes tend toward books by John Grisham, Philip Roth, and John Updike.


An active supporter of charities, Jeffrey Michael Fallon donates to Leukemia Research Foundation, National Breast Cancer Foundation, Inc., and several Catholic churches. With his family, Jeffrey Michael Fallon favors dining out, cooking, traveling, and sampling fine wines.






Ponte Vedra Beach, FL 32082

01/1/2010 — Present

Currently researching projects for Charmer Sunbelt Group in New York and Connecticut. VP National Sales and Marketing Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. Strategic Consulting, including business plan & sales strategy development. Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.


Admiral Imports

Consulting and acting VP National Sales and Marketing

6//2010 — 11//2010

VP National Sales and Marketing Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. Strategic Consulting, including business plan & sales strategy development.


Global E Selections / GTS No America

Managing Partner, Broker, Consultant

01/1/2006 — 01/1/2010

Start-up import, consulting and brokerage companies specializing in the marketing and sales of national brands and private label fine wines and specialty spirits from around the world to importers, wholesalers and chains such as Total Wine, Publix, Harris Teeter and Specs. * Formulate business plans representing over 400 vineyards, producers and wineries with + million in sales revenue including preparation and negotiation of .6million sales and marketing budgets with suppliers throughout Italy, France, Spain, Australia, South Africa and California. * Responsible for profit and loss, production forecasts, national sales broker network, channel distribution strategies, airline presentations, shipping logistics, customs, pricing, marketing budgets, inventory, label designs, TTB approvals, technical sheet translations and taste profiles. * Developed and implemented new websites, internet sales/marketing strategies, direct mail, internet product presentations and product seminars for wines, spirits and liqueurs.


Paddington Corp

District Manager

1//1988 — 1//1989

Achievements: In less than two years, turned around double digit downward sales trends by implementing successful marketing programs for J&B, Knockando, DiSaronno, and Bailey’s. Distribution strategies involving multiple on & off premise promotions and pricing programs that turned around the perennial sales declines into +12% to +25% sales gains and +m in dollar volume.

Responsibilities: Managed sales teams, multi state distributors, office administration and marketing budgets of .2m in accordance with profitability goals in a m region. Introduced brands like Malibu, Rumple Minze and Goldschlager.



William Grant & Sons, Inc

Regional Manager

1//1982 — 1//1988

Wholesale and Retail Divisions

* Achievements: Increased sales goals each year and awarded sales manager of the year 1985. Managed new product introductions such as Frangelico liqueur and Balvenie single malt, national tasting seminars and promotional events.

* Responsibilities: Dual role in sales and administrative management including major wholesalers in the mid-Atlantic and metro New York growing national brand products like Glenfiddich, Grants, and Clan MacGregor. * Managed sales and administration of separate direct retail division selling and delivering private label and secondary label spirits and wines to key accounts in five states from MA to DC (total + m in sales volume).





BS in Business Administration & Marketing

New Brunswick, NJ US

01/1/1977 — 12/1/1981


Groups / Organizations:


Wine & spirits groups, international importers, ponte vedra, Inn & Club Beverage Business Group, Bevforce career network, Linkedin, Tales of the cocktail, Wine & Spirits Group, Wine Connection, La Chaine de Rotissieure




Travel, cooking/dining, wines, football, baseball, basketball, golf, surfing, racquetball, jogging


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