About Jason Smith
Jason Smith is an 11 year veteran of service side CPM, CPC and CPO marketing programmes having worked with some of the biggest names in retail to drive traffic and orders in an increasingly competitive marketplace.
In his current role as Commercial Director at SHOP.COM, Jason has been instrumental in expanding the business from a purely CPO model to include CPC and more recently CPM display advertising. SHOP.COM is a US and UK online shopping mall originally created to service the catalogue industry but over the past 5 years has developed more retailer friendly systems allowing expansion of its client base to around 500 advertisers and a consumer base of nearly 3 million visitors every month. Jason was elected to the advisory board of The Catalogue Exchange in 2008 and takes a leading role in member communications and the development of the organisations website.


