Eyal Zach M.B.A |
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| Marketing | |||
| AudioCodes | |||
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Israel |
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About Eyal Zach
Eyal Zach
Director Marketing, Mobile VoIP Solutions at AudioCodes
Summary
January 2009 - Present
(1 year 6 months)Heading the company Mobile VoIP Marketing, Product Management and Business Development
2 recommendations available upon request
March 2008 - Present
(2 years 4 months)Define and implement Company strategy on High Definition Voice over IP technology (HDVoIP).
Promote broad adoption of the technology by creating alliances, events, business development with
tier1 Service Providers and vendor partners while overlooking inside operations (including R&D,
Marketing, Marcom).
2 recommendations available upon request
March 2008 - March 2009
(1 year 1 month)Creating the full product development roadmap including an MRD, PRD, marketing collateral and
sales presentations. In addition, providing the competitive analysis, and developing the core
positioning and messaging based on category specific market research and market data analysis.
Managed the product road map, working with sales, support, marketing, and engineering teams.
(11 months)
Define company strategy and product roadmaps. Set product positioning, messaging, collateral
(2 years 8 months)In charge of 20 full time engineers developing Network Control and Management Protocols (H.248,
MGCP, TGCP, SDP, VXML, SNMP & HTTP)
5 recommendations available upon request
(2 years 9 months)
In charge of 50+ developers and testing engineers, R&D methodology definitions, develop
automatic testing and applications. Develop system and acceptance test plans, configuration
management, version integration and builds, customer support and release management.
1 recommendation available upon request
(2 years 1 month)
In charge of the Analog Media Gateways. Development of drivers for Motorola’s Communication
processors (MPC8xxx), Analog devices (Infineon) for Voice over Packets applications.
(1 year 11 months)
Software Engineer, develop firmware in the Netcom department for ATM protocol application and
OAM for the 860ESART chip.
Marketing and Business Development executive with over 12 years of experience in the
telecommunications industry including managing R&D groups and teams, products life-cycle and
support management.
Specialties
Product Marketing & Management. Business Development. Research and Development
Management. VoIP Gateways and Media servers. Control and Management Protocols
(SIP/H.248/MGCP/TGCP). Video over IP. R&D Methodology. Project leadership. Software Quality
Assurance and Configuration Management.
Experience
Director Marketing, Mobile VoIP Solutions at AudioCodes
Director, Marketing, HDVoIP Solutions at AudioCodes
Director, Product Marketing, IP Phones at AudioCodes
Director, Product Marketing, Video Solutions at AudioCodes
August 2007 - June 2008
and promotion goals. Leading new product introduction plans and support product launch. Defining
product pricing policies by utilize both sales and customer feedback. Develop and manage product
training and sales aids. Monitor competing product lines to determine opportunities for new
features, new products and increased market share. Project management for new products and
updates to current products.
R&D Group Manager at AudioCodes
January 2005 - August 2007
SQA Manager at AudioCodes
May 2002 - January 2005
Embedded Developer at AudioCodes
May 2000 - May 2002
Firmware Developer at Motorola/Freescale
July 1998 - May 2000
Education
Technion-Machon Technologi Le' Israel
SMP, Management, 2008 - 2009
Universitat Ben Gurion Ba-Negev
MBA, Business Management, 2001 - 2004
Universitat Ben Gurion Ba-Negev
BSC, Computer & Electronics, 1996 - 2000


