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Cloud Marketing Services

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About Cloud Marketing Services

Cloud Marketing Services provides affordable and reliable marketing support to small business, with a particular focus on online marketing strategies.  Cloud Marketing Services is a full-service inbound marketing agency specialising in: social media, content marketing, search engine optimisation and marketing, website management and optimisation, email marketing and marketing automation. We are dedicated to providing strategy and implementation services for businesses looking to move online and fully leverage the power of the internet.

Located in Brisbane, Australia, Cloud Marketing Services offers marketing support to small businesses across Australia and the globe.  Given the shift in technology and move to cloud-based technology, we are able to offer a virtual marketing support service to small and medium businesses wherever they are located.

Casey-LightbodyCasey Lightbody, owner and principal consultant, has over 10 years of marketing experience, working with both emerging small businesses and global Fortune 500 companies. She is a true global marketer, with hands-on experience in client relationships, account management and marketing in Europe, America and now, Australia. Casey says, “a lot of local businesses don’t know about the low cost online methods they could be using to attract and convert customers – and if they do, they don’t really have time to carry them out. That’s where Cloud Marketing Services comes in; it’s a one-stop shop for inbound marketing.” When she’s not working or looking after her three boys (or four, if including her husband), Casey can be found tucked up with a good book or playing golf.


Cloud Marketing Services (Brisbane)

We provide practical, online marketing consulting and support to start-up and small businesses. With a phenomenal 82% of customers searching online before making a decision, online marketing is key. However, you don’t have to be a big corporate to leverage online media. With the introduction of cloud-based software and inbound marketing strategies, it has never been easier for time-poor small business owners to engage with their customers online, more affordably.  Call us today on 0410 804 868 for an informal chat to discuss your online marketing requirements.


What is Cloud Marketing?

Cloud Marketing uses the power and economy of Software-as-a-Service (SaaS), backed by a traditional marketing system of attracting leads, building relationships and converting and analysing results.
 Software as a service is a software delivery model in which software and its associated data are hosted centrally (typically in the cloud).  Available on demand, SaaS is more affordable than on-premise software and may encompass email marketing, content relationship management systems (CRMs) and content management systems (CMSs), each offering powerful ways to interact with, or monitor, prospects and customers.


What is Inbound Marketing?

Inbound marketing focuses on pulling prospects and customers toward your business and products.  It starts with your website.  More and more people are turning to the Internet to research and evaluate products and services. Traditional marketing techniques – including direct mail, print advertising and telemarketing – are becoming less effective. Buyers are finding ways to tune these messages out.  Interestingly, inbound marketing also costs 62% less per lead than outbound marketing.  Blogging, social media and search engine optimisation are proving to be more cost effective than outbound strategies.


How does Cloud Marketing Services fit in?

With an inbound marketing expert on your side, you’ll start increasing your leads and sales from online sources. 
 It will also free up your time, as we set up the online lead nurturing process to run automatically. We help you choose the right platforms to promote your content and set up analysis and conversion tracking to ensure maximum conversions.  Cloud Marketing Services will also assist you in evaluating and choosing a marketing automation system to effectively close the loop in your marketing activities and understand your customer and prospects responses to various marketing campaigns.


You can reach us by email. Just fill in your information below and we’ll be in touch with you soon.  Alternatively, you can call Casey on +61 410 804 868.

Cloud Marketing Services Links

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When your prospects are looking for you or your products/services online, are you there?
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Don’t let your remarkable content go to waste, convert website visitors into leads…
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Use the power of analytics to track and measure marketing results to save marketing dollars…

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