Alan Randall Steinberg - Professional Summary: Over the past 15 years, Alan Randall Steinberg has developed and implemented strategic communications plans for clients in the public and private sectors. His client roster has included large companies such as Centex Homes, SolarReserve, John Laing Homes, and Kor Group. Alan Randall Steinberg’s efforts have produced coverage in the nation’s most respected news outlets, including the New York Times, The Wall Street Journal, and National Public Radio (NPR).
Currently, Alan Randall Steinberg leverages his considerable PR expertise in his capacity as Principal of The Valence Group, Inc., in Los Angeles, California. Specializing in governmental affairs and public relations, he advises nonprofit organizations and companies in the financial and legal sectors.
Mr. Steinberg earned a Juris Doctorate from Tulane Law School, and spent the early years of his career as Assistant Director of the Anti-Defamation League (ADL). During his tenure with the ADL, he was a spokesperson for the organization and sought to raise awareness about its mission. Later, Mr. Steinberg joined the administration of Los Angeles Mayor Richard Riordan, serving in his Office of Economic Development. While there, he was instrumental in revitalizing a local community by turning a shuttered General Motors factory into an entertainment, retail, and industrial center called The Plant. Mr. Steinberg also promoted Los Angeles’ special development zones, economic incentives, and job training to corporate leaders.
More recently, Alan Randall Steinberg was Vice President of Marketing and Communications for Cadforce, an architectural services firm. In just one year, he overhauled its brand identity and secured positive coverage in national publications such as BusinessWeek, before launching The Valence Group in 2011.
Alan Randall Steinberg - Professional Experience: The Valence Group, Inc.
Governmental Affairs and Public Relations
Los Angeles, CA
2011 – present
Alan Randall Steinberg - Education: Tulane Law School
New Orleans, LA